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About

Bullpen Fitness is the brainchild of Fraser McKenzie and Will Kane, who formerly ran a crossfit gym. Beard were approached to help create a new gym, focussed on functional fitness and a wider range of gym activities for their members.

The name and style is intended to be strong and easily recognisable, with the potential of becoming a brand for merchandise in the future as well. The initial focus of the project has been to create membership packs, stationery and an easy to use website, allowing bookings for classes and memberships to take place.